A good take on the Murdoch phone hacking saga today in the Guardian http://bit.ly/oTq5Zp. Deborah Orr discusses the ‘working towards the Führer’ analogy put forward by historian Ian Kershaw, where basically Hitler’s advisers would implement policy according to what they thought were Hitler’s wishes – a sort of please him at all cost approach even if the overall circumstances favoured a different tack.
It is an extreme comparison of course, as Orr says, but how far did/does this type of culture seep through the News Corp culture?
For the communications team in a corporate environment, the Chairman/CEO are big stakeholders in what goes out and, rightly so, often have a big influence in those communications. The dilemma however is when communication is shaped against the better judgement of the comms team because they know what their Chairman/CEO is expecting to see.
Managing that interaction is difficult, but for a comms manager, not losing sight of the bigger picture and trusting your comms instincts should override any other consideration.